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by Nathalie Nahai : Webs of Influence: The Psychology of Online Persuasion

ISBN : # | Date : 2012-12-14

Description :

PDF-aefac | As legions of businesses scramble to set up virtual-shop, we face an unprecedented level of competition to win over and keep new customers online.  At the forefront of this battleground is your ability to connect with your customers, nurture your relationships and understand the psychology behind what makes them click. In this book The Web Psychologist, Nathalie Nahai, expertly draws from the wo… Webs of Influence: The Psychology of Online Persuasion


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[Pub.96Fix] Webs of Influence: The Psychology of Online Persuasion PDF | by Nathalie Nahai


Webs of Influence: The Psychology of Online Persuasion by by Nathalie Nahai

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Factors Affecting Customers Decisions Services PDF 48a68d016

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Factors Affecting Customers’ Decisions to Buy Retail Banking Services: Their Implications on the New Service Development Process- Empirical Study on … Market (Schriften zur Unternehmensplanung) PDF




by Hadia H. Abdel Aziz : Factors Affecting Customers’ Decisions to Buy Retail Banking Services: Their Implications on the New Service Development Process- Empirical Study on … Market (Schriften zur Unternehmensplanung)

ISBN : #3631577834 | Date : 2008-04-22

Description :

PDF-b6aa7 | This book presents a framework for introducing new customer-oriented retail financial services that would help banks to achieve market leadership and win the innovation race. This is attained by identifying the factors that affect customers’ decisions to buy new retail banking loan and saving services through an empirical study in the Egyptian market. Then, those factors are incorporated into a … Factors Affecting Customers’ Decisions to Buy Retail Banking Services: Their Implications on the New Service Development Process- Empirical Study on … Market (Schriften zur Unternehmensplanung)


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[Pub.61cSu] Factors Affecting Customers’ Decisions to Buy Retail Banking Services: Their Implications on the New Service Development Process- Empirical Study on … Market (Schriften zur Unternehmensplanung) PDF | by Hadia H. Abdel Aziz


Factors Affecting Customers’ Decisions to Buy Retail Banking Services: Their Implications on the New Service Development Process- Empirical Study on … Market (Schriften zur Unternehmensplanung) by by Hadia H. Abdel Aziz

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New Product Forecasting Applied Approach PDF 4323ea79d

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New Product Forecasting: An Applied Approach PDF




by Kenneth B. Kahn : New Product Forecasting: An Applied Approach

ISBN : #0765616106 | Date : 2006-07-17

Description :

PDF-9a84d | Concise and jargon free, this is a one-step primer on the tools and techniques of forecasting new product development. Equally useful for students and professionals, the book is generously illustrated, and features numerous current real-world industry cases and examples. Part I covers the basic foundations and processes of new product forecasting, and links forecasting to the broader processes of … New Product Forecasting: An Applied Approach


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[Pub.38vRv] New Product Forecasting: An Applied Approach PDF | by Kenneth B. Kahn


New Product Forecasting: An Applied Approach by by Kenneth B. Kahn

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Marketing Metrics PDF




by Farris Et All : Marketing Metrics

ISBN : #9332578052 | Date : 2016

Description :

PDF-7da97 | Paperback International Edition … Same contents as in the US edition at Low Cost !!… Marketing Metrics


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Marketing Metrics by by Farris Et All

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Net Results 2 Critical Studies Marketing PDF A1ce1c881

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Net Results.2: Critical Case Studies for Web Marketing (v. 2) PDF




by Leland Harden : Net Results.2: Critical Case Studies for Web Marketing (v. 2)

ISBN : #0735710244 | Date : 2000-11-21

Description :

PDF-93b6a | For courses in Electronic Commerce, Website Management, and Marketing on the Internet. With the dot-com revolution, an entire new breed of book-the technology/commerce title emerges as the pioneer’s guide. Discounting the initial-sales spike for this title, demand for Net Results has been growing, particularly over the last 14 months (coinciding with the increased attention paid to e-commerce). N… Net Results.2: Critical Case Studies for Web Marketing (v. 2)


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[Pub.98ITi] Net Results.2: Critical Case Studies for Web Marketing (v. 2) PDF | by Leland Harden


Net Results.2: Critical Case Studies for Web Marketing (v. 2) by by Leland Harden

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The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff PDF




by Clara Shih : The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff

ISBN : #0137152221 | Date : 2009-03-22

Description :

PDF-8847f | “People in all demographics and regions of the world are more connected than ever before to the products, issues, places, and individuals in their lives. This book recognizes that we’ve come to a place where people can represent their real identity–both personal and professional–and use the social filters on the Web to connect with the world around them.” –Sheryl Sandberg, Chief Operating… The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff


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The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff by by Clara Shih

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Handbook Marketing Reference Handbooks Management PDF Bcec11540

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Handbook of Marketing Strategy (Elgar Original reference) (Research Handbooks in Business and Management Series) PDF




by Venkatesh Shankar : Handbook of Marketing Strategy (Elgar Original reference) (Research Handbooks in Business and Management Series)

ISBN : #1781951543 | Date : 2013-06-30

Description :

PDF-7f7dc | This authoritative, comprehensive, and accessible volume by leading global experts provides a broad overview of marketing strategy issues and questions, including its evolution, competitor analysis, customer management, resource allocation, dynamics, branding, advertising, multichannel management, digital marketing and financial aspects of marketing.The Handbook comprises seven broad topics. Part … Handbook of Marketing Strategy (Elgar Original reference) (Research Handbooks in Business and Management Series)


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[Pub.28fjf] Handbook of Marketing Strategy (Elgar Original reference) (Research Handbooks in Business and Management Series) PDF | by Venkatesh Shankar


Handbook of Marketing Strategy (Elgar Original reference) (Research Handbooks in Business and Management Series) by by Venkatesh Shankar

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Winning Minds Secrets Language Leadership PDF Fbbb77cc0

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Winning Minds: Secrets From the Language of Leadership PDF




by Simon Lancaster : Winning Minds: Secrets From the Language of Leadership

ISBN : #1137465921 | Date : 2015-08-01

Description :

PDF-5c812 | Shhh . Did you know there is a secret Language of Leadership: a timeless set of cues and signals that still determines who reaches the top in politics and business today. The ancient Greeks were the first to study the art of communication 2,500 years ago. It is only now, with recent breakthroughs in neuroscience, that we can say for sure what works and how. In Winning Minds, top speechwriter Simo… Winning Minds: Secrets From the Language of Leadership


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[Pub.35GTz] Winning Minds: Secrets From the Language of Leadership PDF | by Simon Lancaster


Winning Minds: Secrets From the Language of Leadership by by Simon Lancaster

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Meaningful Story Ideas That Fly PDF 35893ef61

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Meaningful: The Story of Ideas That Fly PDF




by Bernadette Jiwa : Meaningful: The Story of Ideas That Fly

ISBN : #0994432801 | Date : 2015-10-09

Description :

PDF-57b3b | “The most important book for your boss to read this year.” —SETH GODIN “Empathy, relevance, and affinity—three great concepts to help you make a dent in the universe. Jiwa explains a whole new way to innovate and change the world.” —GUY KAWASAKI “A must read for any entrepreneur or marketer. It’s full of lots of “aha” moments with a concrete tool that you can implement imme… Meaningful: The Story of Ideas That Fly


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[Pub.15iti] Meaningful: The Story of Ideas That Fly PDF | by Bernadette Jiwa


Meaningful: The Story of Ideas That Fly by by Bernadette Jiwa

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FANtastic Marketing Blockbuster Customers Competition PDF E701736e0

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FANtastic Marketing: Leverage Your Fan Factor, Build a Blockbuster Brand, Score New Customers, and Wipe Out the Competition PDF




by Meredith Oliver : FANtastic Marketing: Leverage Your Fan Factor, Build a Blockbuster Brand, Score New Customers, and Wipe Out the Competition

ISBN : #0997826029 | Date : 2016-09-09

Description :

PDF-c8b37 | Are you a business owner that finds the world of digital marketing confusing, overwhelming, and down-right complicated? Finding it difficult to stay current on the latest marketing tactics and wondering which ones really work? Would you like to grow your business, build your brand, and increase your sales? If you answered yes to either of these questions, then FANtastic Marketing is the right b… FANtastic Marketing: Leverage Your Fan Factor, Build a Blockbuster Brand, Score New Customers, and Wipe Out the Competition


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[Pub.16XZL] FANtastic Marketing: Leverage Your Fan Factor, Build a Blockbuster Brand, Score New Customers, and Wipe Out the Competition PDF | by Meredith Oliver


FANtastic Marketing: Leverage Your Fan Factor, Build a Blockbuster Brand, Score New Customers, and Wipe Out the Competition by by Meredith Oliver

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EBusiness Essentials 2nd Mark Norris PDF 1e821f75e

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eBusiness Essentials, 2nd Edition PDF




by Mark Norris : eBusiness Essentials, 2nd Edition

ISBN : #0471521833 | Date : 2001-02-13

Description :

PDF-df8ec | eBusiness is growing rapidly and new issues are emerging in this global and real-time activity. This new edition to the hugely successful eBusiness Essentials explores the increasingly important area of mobile data access. In addition, it shows how eBusiness is evolving and how technology can be progressively used to build more sophisticated solutions. Balancing its technical depth with a clear an… eBusiness Essentials, 2nd Edition


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eBusiness Essentials, 2nd Edition by by Mark Norris

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Business-to-Business-Marketing im Profifußball (German Edition) PDF




: Business-to-Business-Marketing im Profifußball (German Edition)

ISBN : #3322816508 | Date : 2012-03-19

Description :

PDF-90635 | Autoren aus Wissenschaft und Praxis stellen in diesem Buch die Grundlagen und Besonderheiten des Business-to-Business-Marketing für Profifußballvereine umfassend und verständlich dar…. Business-to-Business-Marketing im Profifußball (German Edition)


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Digital Disruption Cinema Moves Line PDF 02dbc9783

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by Dina Iordanova : Digital Disruption: Cinema Moves On-Line

ISBN : #0956373070 | Date : 2012-02-01

Description :

PDF-2bf5b | ‘Nobody knows anything’, said William Goldman of studio filmmaking. This statement is proving increasingly apt as we begin to survey the radical changes that digital distribution, together with the digitisation of production and exhibition, is wreaking on global film circulation. Will digital dissemination produce a massive disruption to the film industry, as it did to mail delivery services, book… Digital Disruption: Cinema Moves On-Line


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Digital Disruption: Cinema Moves On-Line by by Dina Iordanova

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Brand Romance: Using the Power of High Design to Build a Lifelong Relationship with Your Audience PDF




by Y. Kusume : Brand Romance: Using the Power of High Design to Build a Lifelong Relationship with Your Audience

ISBN : #1137369000 | Date : 2013-11-25

Description :

PDF-c870e | For brands to succeed in a competitive environment they need to build a ‘loving’ relationship with their customers. Brands need to construct an emotional engagement with customers so that they feel genuinely connected to it and what it has to offer. Through 15 steps this books reveals how to use High Design principles to build a truly loved brand…. Brand Romance: Using the Power of High Design to Build a Lifelong Relationship with Your Audience


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Brand Romance: Using the Power of High Design to Build a Lifelong Relationship with Your Audience by by Y. Kusume

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Entrepreneurship Als B6konomischer Proze9F Unternehmerischen PDF Ebc335755

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Entrepreneurship als ökonomischer Prozeß: Perspektiven zur Förderung unternehmerischen Handelns (German Edition) PDF




: Entrepreneurship als ökonomischer Prozeß: Perspektiven zur Förderung unternehmerischen Handelns (German Edition)

ISBN : #3824466279 | Date : 2013-05-02

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PDF-37949 | Entrepreneurship ist das Erkennen, Schaffen und Nutzen von Marktchancen. Der Autor untersucht Funktionen des Unternehmers in der ökonomischen Theorie und entwickelt ein praxisorientiertes Modell, wie aus innovativen Ideen Unternehmen werden…. Entrepreneurship als ökonomischer Prozeß: Perspektiven zur Förderung unternehmerischen Handelns (German Edition)


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Entrepreneurship als ökonomischer Prozeß: Perspektiven zur Förderung unternehmerischen Handelns (German Edition) by

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